ODORI FLOWERS is a New York–based floral design practice founded by Alexandra Pospelova. We work across events, brand partnerships, installations, select weddings, and weekly accounts.

ODORI takes its name from the Japanese word odori, meaning “dance.” It is a reflection of the movement, rhythm, and natural gestures that guide our work.

Intention is at the center of everything we create. Every flower is chosen for a reason, and every detail has its place. We are attentive to proportion, movement, texture, and the space in between—believing that knowing what to leave out can be just as important as knowing what to include.

The result is work that feels considered but never overworked; elegant, expressive, and alive.

Our clients and collaborators include Alexander Wang, Willy Chavarria, Bon Appétit, Document Journal, and more.